Aerial Harvest
Capturing the Synergy of Drone Pilots, Crops, and Farmers in Agricultural Innovation
Client
General Aeronautics
Timeline
Jan 2023- Feb 2023
Deliverables
-Image Library
-Video Clips Library
Overview
In today’s evolving agricultural landscape, drones are transforming the way farmers manage their land. This project documents a unique visual story — a photoshoot capturing the connection between drone pilots, farmers, and their families, set against the backdrop of India’s growing agricultural drone ecosystem.
The goal was to build a rich visual asset library that can be used across marketing materials, websites, and presentations.
Visual Storytelling
Create a compelling visual narrative that portrays the pivotal role of drone pilots in modern agriculture.
Farmer Collaboration
Capture the collaboration between farmers and drone pilots in optimizing crop yields and resource management.
New Opportunities
Capture the empowering opportunities that drone piloting offers to youth interested in agriculture
Sustainability
An additional dimension of the photoshoot was to portray the role of drones through the lens of sustainability.
Pre-Production
Collaborated with Internal Team to outline the key aspects to be covered in the photoshoot, including drone pilots in action, and farmers engaging with drone etc.
Created inspiration boards designed to evoke the specific emotions we intend the narrative to instill in viewers. Requirement document with list of different scenarios to be captured was also prepared
Post-Production
Curation
Carefully curated a selection of images that portrayed the diverse aspects of the agricultural drone industry, emphasizing the integration of technology and human expertise.
Enhancement
Edited images and clips to enhance colors, contrast, and clarity, ensuring the visuals were captivating and impactful.
